Malaysia’s First Digital Arts Festival; KLoud Fest is set to unite local talent from major arts disciplines into a single festival offering for one weekend on 19 and 20 March 2021.
The event will be streaming on the festival’s exclusive digital platform, providing an innovative and accessible viewing experience for all Malaysian’s to enjoy.
Established non-profit organization DiverseCity announced its inaugural digital arts festival, KLoud Fest, in partnership with local award-winning theatrical company,
Liver & Lung. The festival runs from 19 to 20 March 2021 and celebrates creativity through a curated programme of original film, music and comedy experiences, available for audiences to stream via a brand new virtual space.
COVID-19 has hit us all hard and the creative industries have been affected, unprecedentedly, as many theatres, cinemas, galleries and music venues remain closed.
KLoud Fest aims to keep Malaysia - and the world - entertained as well as support local artists to create a more vibrant and ambitious arts sector in the face of a global pandemic.
“An investment into the creative economy is an essential component of nation-building. We were delighted that MyCreative Ventures and Penjana stepped up to meet this need to support our talented cultural community, despite the challenging times and new normal, said the founder of DiverseCity, Datin Seri Sunita Rajakumar.
“As arts practitioners, we are adaptable to change but we cannot easily pivot away to other jobs, we need to and should be encouraged to continue rehearsing, training, creating and being imaginative. We hope the government will continue supporting this essential component of our human capital by providing opportunities for this ecosystem to contribute towards the development of our collective well-being,” she said.
“Challenging times call for innovative measures; the show must go on!” added Liver & Lung Co-Founder, Shafeeq Shajahan.
“Liver & Lung has always been determined to push boundaries and provide engaging and culturally relevant content that resonates with our audiences. We are confident that KLoud Fest embraces the essence of Malaysian arts, culture and entertainment. The aim is to put Malaysia on the map as a beacon of artistic excellence.”
A diverse programme of music, film and comedy
KLoud Fest 2021 is impressively set to produce some regional firsts, including South East Asia’s first TikTok Musical fittingly titled: Nasi Lemak - paying homage to our national dish.
The original musical debut features rising local TikTok stars and a whole host of original songs, viral dance moves and hilarious scenes that explore the magic behind the nation's favourite dish.
Other highlights will include ‘Dance Revolution: A Virtual Party’ produced by local DJ JonnyVicious, ‘Happy Hour: A Virtual Comedy Variety Show’ featuring rising comedy star Hannan Azlan, ‘Badrish & The Beatles: A Music Film’ exploring one boy’s relationship with the legendary band and ‘Eye On The Ball’ - a documentary following Malaysia's national para-football team and their journey to the ASEAN Para Games.
If that’s not enough, KLoud Fest will also be delivering a series of enriching masterclasses, hosted by Malaysian actress Putrina Rafie, that help answer the questions we all want to know: How can I be funny? How do I dance like a pro? How can I take a bomb photo?
The masterclasses feature seasoned professionals sharing their craft, including actress Jo Kukathas, photographer Daniel Adams and makeup artist Hammada Bamadhaj.
Local performing artists and content creators that are set to feature include Malaysian actresses Putrina Rafie, Jo Kukathas, comedians Hannan Azlan, Mad Sabah, Kuah Jenhan, rising Malaysian TikTok stars Amsyar Lee, Fara Dolhadi, Faiz Najib, Clinton Jerome Chuah, Malaysian Djs JonnyVicious, Roshan, Nahsyk, Xes Xes Loveseat, Alam and many more.
Tickets are now available on KLoud Fest’s official website starting from just RM15.00 for this livestream special. A festival pass is available for RM75.00, granting access to all programming over the two-days, for the whole family to enjoy.
For updates and the latest news from KLoud Fest, visit Liver & Lung & KLDiverseCity on Instagram.com
