Blending guitars and vocals, Dutch artist/producer San Holo is set to appear at creates a distinctive, forward-thinking style that places him high on the list of trailblazers in today’s electronic music landscape.
“I had so many ideas for making music and was getting tired of always looking for players to help fill the spots. I realised you are able to build entire songs around a laptop and that started my interest in production. I never walked into a club until my music started being noticed by people wanting me to DJ.”
In 2014, he took a friend’s advice and started adding his production skills to some classic hip hop songs, shapeshifting them into his own remixes and putting them up on YouTube.
He released his debut EP COSMOS on Heroic. Featuring anthemic singles “Fly” and “Hiding,” these tracks led fans to discover his re-working of Dre’s classic “The Next Episode”, which blew up on the blogosphere and SoundCloud community, in the process. The remix ended up garnering over 160 million YouTube streams, putting San on the map with his “Don’t Touch The Classics” series.
Released in 2016, the track “Light” has hit over 100 million streams on Spotify—garnering traction and airplay throughout the global dance music ecosystem. Grateful and humbled by the groundswell of acclaim he is receiving for “Light” around the globe, San says the best is yet to come.
“I was blown away by the response because before “Light” my fan base had always been kind of underground SoundCloud fans,” he says. “But I feel it’s never about just structure when you are making music. It’s you crafting that signature sound, the magic and the harmonies you put behind it that stays with people. I believe if you put on one of my tracks you will recognize within a minute that I produced it because of that.”
On support for the night: , Radz and 2One.
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